The signature designs of Ananya have proven to be a huge phenomenon in the fashion circuit with everyone from trendy to socialites to sophisticated mother’s to be. Over the past few years the brand has attracted a wide range of celebrity followers
Year 2000 Anu opened Ananya London, the name meaning ‘One of a Kind’, she became a big hit, with many of the large celebrity names becoming fans of her embellished garments (Madonna, Kate Moss, Claudia Schiffer to name a few!).
To combined traditional Asian design with glamorous and elegant fashion - the ultimate fusion of East meets West some might say.
The signature kaftans are created using the very best luxury fabrics, everyone handmade and embellished with semi-precious stones and beading.